DISCOVERY
user interviews; ux audits; usability testing; user surveys; competitive/comparative analysis; market research; heuristic analysis; contextual inquiries
EXPLORATION
problem statements; storyboarding; information architecture; site mapping; user flows; personas; affinity mapping; MoSCoW method
DESIGN
sketching; prototyping; wireframing; low and high fidelity mockups; style guides; componentization; prototyping; specs for dev handoff
TESTING
clickable interactive prototypes; usability testing scipts; affinity mapping; insight analysis
(*continuously test and iterate solutions along the way based off user feedback)
You can explore selected case studies of projects I’ve worked on at design.erikalam.com.
(Access available upon request due to client confidentiality.)
I’m a senior UX designer who works across strategy, systems thinking, and hands-on design to build products that have real-world impact. I’m especially drawn to work where design decisions meaningfully affect people’s access to education, opportunity, and support — not just engagement metrics or growth for growth’s sake.
Over the years, I’ve found myself increasingly motivated by projects that center care, equity, and long-term outcomes, particularly for communities who are often underserved by technology due to structural barriers. I thrive in environments where design is used thoughtfully and am most energized when partnering closely with product and engineering to create clarity, coherence, and intention — especially in early-stage or ambiguous problem spaces.
Outside of design, I enjoy dance, yoga, making art, and spending time with my family — practices that help me stay present and grounded.
View my resume here or contact me at eklaminfo@gmail.com